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AVG Signs New Distributors, Strengthens Channel Program

This year, we are leveraging the power of distribution to help our channel partners take their security business to the next level. This is also aligned with our partner-focused approach.

This year, we are leveraging the power of distribution to help our channel partners take their security business to the next level. This is also aligned with our partner-focused approach.


Our distribution strategy will provide access to specialized, geo-specific distribution companies. This will increase ease of doing business for our partners.

 

Our distribution partners can provide services ranging from logistics to pre-sales, finance and technical support. Our AVG Business Sales team will remain heavily engaged with our growing partner base, and at the same time, develop new accounts and relationships within our distribution partner network.  We will also continue to work with our large top-tier distributors to complement our model.

 

We have recently onboarded new distribution partners in the UK, Ireland, the DACH region and North America.

And today, EarthBend joined our channel as a new AVG Business distributor for North America and Canada.

 

Here are a few facts about our new partnerships:

 

  • EarthBend:
    • EarthBend, based in Sioux Falls, South Dakota, is a fast-paced, fast-growing distributor that serves businesses in the U.S. and Canada
    • AVG will be the primary business security and managed services solutions provider in EarthBend’s product portfolio
    • The specialized distributor is an experienced MSP with a history of selling AVG Managed Workplace and known for its highly skilled, certified account and engineering team
    •  
  • CMS Distribution
    • Joined our channel program in March 2016
    • Independent value added distributor in the UK and Ireland
    • Serves 3,000 resellers, including the top 100 value added resellers in the UK
    •  
  • ADN Distribution GmbH (ADN)
    • Joined our channel program in May 2016
    • Value added distributor in Central Europe
    • 20+ year history in security, managed services and RMM solutions
    •  
  • Infinigate
    • Joined our channel program in May 2016
    • Value added distributor in Europe serving 7,500 resellers (2,500 in Germany)
    • 20-year history in IT solutions
    • Sole focus on IT security (including managed services and managed security solutions)
    •  
  • ASBIS
    • Existing AVG distributor, expanded its AVG Business EMEA footprint in May 2016
    • Specializes in IT/communications technology in EMEA emerging markets
    • 27,000 active customers in over 65 countries

 

We look forward to extending the benefits of our distribution model for our partners as we build out our strong, channel program.